About US


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Stories Behind Things is founded by best friends Jemma Finch & Ella Grace Denton. We simplify, excite & empower individuals to live consciously. We celebrate the meaning behind what we consume through the art of storytelling.

“Sustainability is a mega-trend amongst young people, especially women, Ella & Jemma are positioned to be the UK ambassadors for this global trend. After being named two of the top 8 women paving the way in green business by Wonderland Mag as a part of the ‘Green Gang’, alongside Vivienne Westwood, Orsola De Castro and Tamsin Blanchard, the girls are set to be 2018’s biggest young female role models in business. Creating content for a generation of sustainability minded young people and making sustainability sexy.”

- Wonderland Mag 2018